The Bar, 2023

Project for Code and Theory, 3 weeks

Product strategy, audience analysis, user interviews, experience mapping, engagement strategy, visual design

Project undertaken as a User Research Intern at Code and Theory

Co-led with Yenteen Hu, in a team with 7 interns
Advised by Arjun Kalyanpur and Lucy Ye


The Bar
Diageo


Images Courtesy of The Bar

The Bar, 2023

Project for Code and Theory, 3 weeks

Product strategy, audience analysis, user interviews, experience mapping, engagement strategy, visual design

Project undertaken as a User Research Intern at Code and Theory

Co-led with Yenteen Hu, in a team with 7 interns
Advised by Arjun Kalyanpur and Lucy Ye


The Bar
Diageo


Images Courtesy of The Bar